UPCOMING EVENTS
Learn more and register for our educational programs and networking opportunities
Workshop: Getting Seen in the Age of AI
Understand how modern visibility works
You’ll walk away with practical strategies you can implement immediately to help your business:
Show up organically in Google and AI search results
Build a brand people recognize and trust
Run paid ads that actually convert
Understand which marketing metrics matter,
Evaluate whether your current efforts are performing
Attendees will have the opportunity to ask questions, network, and leave with actionable next steps.
July 28 – 9:30am-11:30am
Use code PSMA30 for a discount
Coffee & Conversations
Art of Interviewing: Attorneys to Actors
Whether you’re working on a thought leadership piece or trying to hire someone, interviewing is an important skill! Megan McLachlan will discuss how she approaches red carpet chats to Q&A profiles. She will share how to use curiosity and research to increase your comfort level and apply her celebrity interview tips to your work.
AUGUST 21 – 9:00am-10:00am
Strategic Sponsorship
Join PSMA & PLAA in-person
Professional service firms love to sponsor events, but are you maximizing ROI? How do you get the most return from your sponsorship efforts? Do you have metrics or policies to evaluate the spend as well as the marketing impact?
Sponsored by the Allegheny County Bar Association
SEPTEMBER 10 – Time/location TBD
Coffee & Conversations
Join our interactive virtual chats
Grab your favorite brew and join fellow marketing professionals for a relaxed, energizing discussion on the trends shaping our industry.
OCTOBER 2 – 9:00am-10:00am
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